Purpose and values

Our business is built on a strong sense of purpose, and our values define us. We are a team of over 10,000 colleagues representing different genders, nationalities, sexual orientations and ethnicities.

Purpose and values

Strategy

We’re focused on three strategic priorities: Customer, Team, and Execution

Strategy

A trusted business

Founded in the UK in 1934, William Hill has a rich and proud heritage in the global sports betting and gaming market.

Our history

888 Board of Directors

Bigger, Stronger, Better, Together

888 Board of Directors

Our businesses

We have eight vibrant offices situated across the globe and are safely entertaining customers through betting and gaming in 10 locally licensed countries.

Businesses and markets